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SPORTS & ENTERTAINMENT MANAGEMENT

SEMG 3030 | 3.0 Credits | UG

This course will provide a comprehensive, current, and concise introduction to sports & entertainment management principles and practices. Functional overviews of industry skills are presented and exposure to organizational theory, law and sports governance, facilities and venues, sports marketing, ethical applications, broadcasting, event management, agency, advertising, sponsorship, international sport, collegiate and amateur sport will be addressed in detail.